Why PrimeScents
A scent that signals your tier
A signature fine fragrance, never a catalogue scent shared with malls, gyms or washrooms.
Engineered coverage
Specified by zone, air volume and airflow so the experience is even throughout.
Fully managed by Equal Strategy
We install, refill, calibrate and service everything. A client never touches a diffuser.
A premium experience across the campus
Business parks and tech hubs compete for occupiers on amenity and experience as much as on rent. Lobbies, shared spaces and amenity floors set the tone for the whole campus.
PrimeScents gives business parks a signature scent and engineered coverage across lobbies and shared spaces, managed to one standard across every building. Singapore’s business parks, such as one-north and Changi Business Park, compete with the CBD for occupiers on amenity and experience. Explore our commercial scenting in Singapore.
Amenity that occupiers notice
A consistent, premium experience across shared spaces supports occupier satisfaction and the park’s position against newer developments. Flight to quality and amenity premiums.
What PrimeScents brings to business parks
One consistent experience across the campus.
A signature scent for the park
Coverage for lobbies, atriums and amenity floors
One standard across every building
A single accountable service partner
How we work with business parks
Programmes are planned across the campus.
Campus review
We review each building’s lobbies, shared spaces and air systems.
Signature scent and specification
We create the park’s scent and specify each building.
Roll-out and management
We roll out building by building and manage the whole campus.
Frequently asked questions
1. Can every building on the campus share one scent?
Yes. One signature scent creates a consistent identity across the park.
2. Can you scent large atriums?
Yes, with large-space scenting and HVAC integration.
3. Is there one point of contact?
Yes, a single programme manager for the whole campus.
4. Who manages the diffusers?
Equal Strategy’s technicians handle every refill, adjustment and repair. A client never touches a diffuser.
5. Will we share a scent with anyone else?
No. Every client has its own signature scent. Since 2006, no two Equal Strategy clients have ever shared a scent.
6. Are the fragrances safe for occupied spaces?
All PrimeScents fragrances are made to IFRA standards and are alcohol-free, with intensity calibrated for all-day occupation. California-compliant formulations are available on request.
Get started
Give your campus a consistent identity
Request a site assessment for one building or the whole park.